Photographers

Growing With New Products and a New Target Audience
Skip Cohen UniversityClick to view in the SCU Light Box by Skip CohenIt's Marketing Monday, rolling in right after a holiday weekend. It's a great time to consider ways to grow your business, notably by expanding to new products and a new target audience.While wandering through the SCU archives, the artwork above came to light. It's a powerful statement and excellent advice for any entrepreneur.As I thought about how many photographers need to diversify and expand their target audience, I thought back [...]